Public Relations & Communications Insights | LITMUS
Strategic Communications in the Face of Tariffs

Strategic Communications in the Face of Tariffs

Tariffs are more than just numbers on a spreadsheet. They shape prices, influence supply chains, and—most critically—affect how businesses are perceived. In times of trade tensions and economic uncertainty, how a company communicates becomes just as important as how it operates. As tariffs increase costs or shift strategies, brands must step up with clarity, empathy, and consistency. Missteps in communication…

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Going Viral Without Dancing

Going Viral Without Dancing

Going viral is the holy grail of modern communication. One viral post or one breakout moment can catapult a brand into public consciousness overnight. But let us be honest—not everyone wants to lip-sync or dance on camera. For founders, experts, or brands with a more reserved persona, the pressure to entertain can feel exhausting and disingenuous. Is it still possible…

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The Role of a Content Marketing Agency in Singapore in Strengthening Your Brand Identity

We work with companies big and small, developing outcome-driven public relations and communications campaigns to meet business objectives: funding/valuation, brand building, market education, product/service promotion, market entry, internationalisation, and customer acquisition. Our expertise extends to content creation in Singapore, ensuring businesses enhance their brand presence with engaging and strategic content. Rated among the best content marketing agency in Singapore, we…

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How an Effective Communications Strategy Drives Business Success

Clear, strategic communication is the foundation of every successful business. Without a well-defined communications strategy, companies struggle to align their messaging, engage stakeholders, and establish a strong market presence.  From internal communications strategy that enhances employee engagement to marketing communications strategy that builds customer loyalty, companies must implement structured communication plans to stay competitive. Without a communications strategy, businesses risk…

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Why Creative Design Services in Singapore Are Crucial for Branding and Marketing

As markets grow increasingly saturated and consumer attention more fleeting, branding and marketing have become essential to not just staying relevant, but thriving in today’s business landscape. Companies looking to differentiate themselves must invest in creative design services in Singapore to establish a strong brand identity, engage customers, and enhance marketing effectiveness. A well-crafted visual identity plays a crucial role…

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Why PR Agency Singapore Services Are Essential for Modern Brand Growth

In today’s highly competitive business environment, a PR agency in Singapore plays a critical role in shaping public perception, enhancing brand visibility, and driving business success. Traditional advertising alone is no longer sufficient to build credibility or foster long-term trust. Businesses must leverage public relations strategies to secure media coverage, manage reputational risks, and establish thought leadership. With Singapore serving…

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Choosing the Right Creative Design Agency in Singapore for Your Business Needs

Finding the right creative design agency in Singapore is crucial to enhancing your brand’s visibility and achieving long-term success in a competitive business environment. A strong visual identity, created by experts offering creative design services in Singapore, not only captures attention but also communicates your business’s value effectively.  From start-ups to established corporations, partnering with the right agency ensures that…

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Why Creative Design Services in Singapore Are Key to Brand Success

In today’s competitive landscape, businesses must leverage the power of creative design services in Singapore to establish a strong brand presence and achieve growth. In Singapore, a global hub of innovation and commerce, creative design services play a pivotal role in shaping success.  A graphic design agency in Singapore like LITMUS delivers tailored solutions in branding, design, and visual communication…

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The Role of Digital Media Companies in Singapore in Enhancing SEO & SEM Strategies

In today’s hyper-digital world, businesses must leverage digital media to build their online presence and connect with their audience effectively. Singapore has emerged as a hub for innovative digital media companies, offering cutting-edge solutions to businesses that aim to strengthen their SEO and SEM strategies.  These companies play a pivotal role in helping organisations navigate the complexities of digital marketing,…

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How Singapore Digital Media Agencies Drive Business Growth with SEO & SEM

Businesses in Singapore operate in a dynamic market where digital transformation is key to remaining competitive. A Singapore digital media agency plays an essential role in helping businesses thrive by leveraging advanced SEO and SEM strategies. These strategies not only enhance visibility but also ensure measurable growth in revenue and audience engagement. At LITMUS, we go beyond conventional digital marketing.…

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